Corporate Promotion

CORPORATE VIDEO FOR PACKAGE H - Video Production

CORPORATE VIDEO FOR 泰昌號 (PACKAGE H)

Mr. Tse Shing-kong, the proprietor of 泰昌號 — known as "the Forrest Gump of tea-making" — has spent eleven years in Lijiang, Yunnan. Throughout these years, he has consistently upheld the traditional craft of handmade tea; this dedication stems from his ancestors' century-long passion for tea. Mr. Tse had originally hoped our crew would shoot a corporate film for him, but after discussing it with him, our director ultimately adopted this slow-living, chronicle-style approach. Our production team even travelled all the way to Lijiang, Yunnan, in order to present the established brand 泰昌號 in a better way, and to portray Mr. Tse, this "tea Forrest Gump", in a finer light. The beauty of Lijiang and the richness of the tea made the finished film turn out unexpectedly well, and all the more fitting for this brand that holds fast to tea culture.